We live in an age of immediacy, fueled by 24/7 news cycles and a robust social media environment. We find humor in watching a cat chase a laser pointer, but our pursuit of the new and shiny is no less present. One negative review can lead people to drop everything and change course. A restaurant can have a bad night, get a couple of negative reviews on Yelp, and find itself with empty tables as potential customers take their business elsewhere.
Story Date:
March 20, 2014
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